SPERRY TOP-SIDER X CASELY-HAYFORD ANNOUNCE FIRST COLLABORATION
Heritage and lifestyle brand, Sperry Top Sider are proud to announce the beginning of a collaborative partnership with leading London design-duo Casely-Hayford. Sperry and Casely-Hayford share many similar values. Authenticity, family and a sportswear aesthetic underpin the brand DNA of both businesses. Working with Casely-Hayford will build upon Sperry’s rich brand story within the UK’s contemporary fashion market.
Sperry Brand Director, Noah Bernard comments, “Sperry and Casely-Hayford are two brands that stand for style and innovation. The opportunity to work together and build a unique collection has been one of the most rewarding collaborations we have done. Both teams are very excited to see it all come to life in AW16.”
Charlie Casely-Hayford comments, “We were really excited to work with Sperry for AW16 because of the synergy between the two brands in our constant aim to strive for innovation through tradition. Infusing an American classic like the boat shoe with nuances of British subculture is a great collision of both of our worlds.’’