GEYM’s SS18 collection is inspired by the ocean, and how the ocean has been interpreted through centuries of Eastern and Western art. The movement of waves, the strength of the wind, and the different shades of blue on the horizon have all provided inspiration for this collection.
The SS18 collection, remaining true to the GEYM spirit, includes technical fabrics often mixed together: water resistant, coolmax, and 3 in 1 transformative items are at the core of GEYM’s sensibilities.
Hero pieces from the collection include kimonos, sailor trousers, and innovative interpretations of layering. New functionalities are key to the GEYM aesthetic,while never losing sight of GEYM’s core urban street aesthetic.
GEYM gets its name from the mantra of America’s 19th century explorers: “Go East Young Man”. At that time, conquering the East was a source of ingenuity and fulfillment. By creating the Transcontinental Railroad, companies redoubled their efforts to link the West to the East. Two centuries later, connecting to each other is more relevant than ever.
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