LAURA WHITMORE X DAISY LONDON
SUMMER 2016 COLLECTION
DAISY LONDON is thrilled to announce its second collaboration with presenter Laura Whitmore – Laura Whitmore x Daisy London. Building on the original success of her iconic debut range, Laura has incorporated delicate notes and turquoise accents to the collection in keeping with her playful yet sophisticated style. Laura has commented:
“After the huge success of my original music inspired collection with Daisy, it made perfect sense to create a follow up capsule collection to rock out over the festival season this summer. I wanted to incorporate a hint of turquoise into the familiar plectrum shape, bringing in a new depth to the collection and to really hero the jewellery within my festival wardrobe. My favourite pieces are the new midi rings and arm bands – I’ll be layering these pieces with the original collection. It’s my go-to jewellery for the summer!”
The brand new collection, launching on Thursday 23rd June, introduces elements of Laura’s favourite ‘happy’ colour, turquoise, as well as the introduction of upper arm bangles and midi rings. Featuring the recurring shape of the plectrum throughout, as well as inspirational quotes from icons including David Bowie, Laura has designed eye-catching pendants and charms, bringing to life her personal style and passion for music and the festival season.
Available in 18ct gold, rose gold vermeil and 925 sterling silver, prices range from £25 for midi rings up to £125 for necklaces.
Laura Whitmore x Daisy London will be available from www.daisyjewellery.com, ASOS and Fenwick locations from now.
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Written by The New Collections



