FLAGPOLE LAUNCH SS18 MEN’S COLLECTION

Following the success that Flagpole has enjoyed since its debut in 2016, the women’s swim and resort wear brand is now ready to tackle the opposite sex with the brand new men’s collection, launching Father’s Day 2018. The brand’s signature clean, modern and functional aesthetic has resonated beyond the current collection, with men campaigning for those same elements to be incorporated into a men’s trunk.

High-quality and fit are, Flagpole’s trademark and the reason they’ve waited to perfect the men’s collection before launching. Ultimately men are looking for a classic cut and comfort, and so Flagpole has started with two styles in which the products speak for themselves. The Dave is a classic, well tailored drawstring short with pockets, available in brick and navy. The three inch seam optimises the perfect fit, adding the illusion of height. Alternatively, the Luke is a hybrid travel short, designed to take its owner from the airport to the pool in luxe style. The structure is multi-functional with pockets and zippers, and will be available in deep navy, shore blue, red, maroon and black.

Across both styles the fabric is durable and breathable, drying quickly so that it can be worn directly from the beach to dinner. Made from the highest quality fabrics, the Italian material is anti-pill, SPF 50 and chlorine resistant, proving that whilst expanding Flagpole remains true to their ethos; providing a collection to live in.