PALLADIUM x JAZZELLE ZANAUGHTTI
Palladium has joined forces with social media activist and model Jazzelle Zanaughtti aka @uglyworldwide to create a convention-challenging capsule collection PALLAKIX UGLYVVORLDWIDE, featuring four special edition styles of Palladium’s new PALLAKIX style.
Jazzelle symbolizes today’s new wave of social awareness and equality, something that defines Palladium’s DNA and influence of each collection. In a world saddled with outdated modes of social conformity and binary pellets as to what is right and wrong, what is ugly and what is beautiful. Jazzelle defies preconceptions of traditional beauty with her unique look. style and unapologetic attitude.
Influenced by Jazzelle’s online personas. the UGLYWORLDWIDE collection’s colour palette is recognisable through her Instagram and includes hues of red, yellow, green and black. All four styles feature dual branding with Jazzelle’s UGLY logo replacing Palladium’s circular logo. Hi-top styles also feature Jazzelle’s signature band-aid emblem, a symbol designed to protect the wearer against the opinions of others.
PALLAKIX UGLYVVORLDWIDE collection is available worldwide online and in selected stockists now
Posted by The New Collections
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