AEROPOSTALE – FEEL GOOD MOVE GOOD
Bestselling US denim brand Aéropostale makes its debut in the UK & Europe Sustainable fashion for the next generation
Denim that feels. Denim that moves. Denim that does more.
World renowned fashion retailer Aéropostale is pleased to announce its launch in the UK this February, bringing their infamous relaxed, high quality denim designs directly to UK shoppers for the first time. The brand’s affordable, inclusive and socially conscious apparel is set to revolutionise the British fashion scene; offering consumers trend-led designs that feel and move good – whilst simultaneously doing good for the planet.
A staple brand within the US since the 80s, Aéropostale pride themselves on their preppy aesthetic, timeless yet laid-back designs and their wholeheartedly authentic approach towards fashion and its impact on our lives; individually and globally. Their expansion into the UK introduces Aéropostale’s signature, effortlessly stylish vibe to a larger market than ever before; encouraging more young people to feel good in how they look, about what they’re wearing and the difference that sustainable fashion makes.
Fashion for the next generation – Aéropostale’s collection of long-lasting, timeless pieces are created to integrate seamlessly into the capsule wardrobes of sustainably minded consumers; transitioning with ease across seasons. A more sustainable alternative to high street competitors, the brand’s range of high-quality yet affordable denim is crafted with their strong sense of heritage and ethos of ‘reduce, reuse, recycle’ at its core. Local suppliers to the product manufacturers have been enlisted to reduce a products carbon footprint – and all Aéropostale’s fabrics, buttons, rivets and branded patches are created using recycled materials.
As an online retailer, Aéropostale are conscious of the impact packaging and labels can have on the environment, and have committed to ensure that all swing tags, woven labels and protective bags used are produced from recycled materials too. The brand is committed to strengthening their efforts to a greener future, and regularly introduce new pledges to do so. Aéropostale will be available to order via Zalando and Aeropostale.eu from 01.02.21.
Feel good, look good and embrace the adventure of life
Written by The New Collections
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